Shilpa Shetty, a Bollywood actress and a thriving entrepreneur, has played a pivotal role in the remarkable success story of Mamaearth, India’s leading digital-first personal care and beauty brand.
The brand’s pursuit of profitability and potential for substantial returns for investors is commendable, making it a work in progress with a strong focus on offering natural and eco-friendly beauty products.
Shilpa Shetty’s unwavering confidence in Mamaearth and influential endorsements have significantly contributed to the brand’s widespread recognition and success.
The parent company, Honasa Consumer, recently launched an IPO worth Rs 1,700 crore, backed by investors such as Sequoia Capital, now Peak XV. Shilpa Shetty’s trust in the brand’s potential is substantiated by her initial investment of Rs 6.7 crore, which has grown to an impressive Rs 80 to Rs 90 crores in just five to six years.
Mamaearth, under the celebrity endorsement of Shilpa Shetty, is poised for remarkable growth and profitability, solidifying its position as an attractive investment opportunity.