Once Again, Bollywood superstars Shah Rukh Khan, Akshay Kumar, and Ajay Devgn have teamed up, this time for a new Vimal tobacco product campaign. The advertisement, which also features actor-model Soundarya Sharma.
The commercial opens with Shah Rukh Khan and Ajay Devgn standing outside Akshay Kumar’s home, waiting for him. Akshay, though, is absorbed in listening music on his headphones.
SRK decides to throw a ball in the direction of Akshay’s glass window as Ajay honks in order to get his attention. However, it shatters the window of his neighbour Soundarya.
Ajay Devgn is blamed for the breach in her window when she emerges from the balcony enraged at it, while Shah Rukh is terrified and points at him. After that, a frustrated Ajay consumes a Vimal product while pointing towards Akshay’s window.
Akshay approaches the window due to the aroma of the product, and Ajay requests him to come down. They collectively perform the brand’s signature move as the advertisement comes to an end.