Sultan Weekend Prediction Report
Salman Khan’s romantic drama Sultan is a lock to set a new five-day opening record for a Hindi release in India, according to exhibitors. Produced by Yash Raj Films on a budget of 90 crore, the film launched on Wednesday on 4,340 screens in India and day-and-date on 1,100 screens in 50 other territories. Co-starring Anushka Sharma, Randeep Hooda and Amit Sadh, the drama raked in 36.54 crore on Wednesday and an estimated 39 crore on Thursday, boosted by the Eid vacation. So it will beat Khan’s 2015 hit, Bajrangi Bhaijaan, which took a record 101.42 crore in five days.
“The response of Sultan is phenomenal. The film will break the record of the highest-grossing weekend film,” Rajender Singh Jyala, VP, programming and distribution at the Inox Leisure circuit, tells FORBES. He predicts the five-day takings will surpass 150 crore and he expects the lifetime total will reach 300 crore. Next week Sultan will eclipse the lifetime total of Khan’s Dabangg 2, which earned 158.5 crore in 2012, and thereafter will soon overtake Ek Tha Tiger’s 198 crore ($29.7 million) in 2012, Prem Ratan Dhan Payo’s 207.40 crore ($30.2 million) last year and Kick’s 233 crore ($35 million) in 2014.
If it maintains momentum, fed by glowing reviews and word of mouth, it has a shot at overtaking director Kabir Khan’s Bajrangi Bhaijaan, which finished up earning 320.34 crore ($48.15 million). In the rest of the world Sultan minted an estimated $3 million on Wednesday including $530,000 in North America, $1.4 million in the Gulf States and $325,000 in Pakistan. Released in Australia by Mind Blowing Films, the film’s opening day was a personal best for Khan and the two-day bounty is A$278,000 ($208,000) on only 29 screens.
Salman Khan plays Sultan Ali Khan, a 40-year-old former wrestler from Haryana. Flashbacks show he was running a cable business when he met and fell in love with Aarfa (Sharma), Haryana’s famous female wrestler. He trains to be a wrestler, they marry, he becomes world champion but a tragedy drives his wife away and he decides to give up wrestling. Hooda plays Sultan’s coach and Sadh is a young entrepreneur whose dream of bringing Mixed Martial Arts contests to India isn’t working.