Advance Booking of Kabali
The craze for Superstar Rajinikanth’s Kabali tickets is reaching new heights. In Chennai city, the film has been sold out for the weekend in all the screens. “ The advance booking for Kabali has been phenomenal and pressure is huge. We are sold out in all our properties till Tuesday and by this evening, it seems like the entire week will be sold out, which has not happened before for any film.” Fans queue up outside a Chennai theatre to buy tickets for ‘Kabali’. Photo from PTIFans queue up outside a Chennai theatre to buy tickets for ‘Kabali’.
Kabali is releasing in almost 95 percent of the screens in Chennai, and everybody wants a ticket — preferably first day first show (FDFS), or at least in the opening weekend. The best gift you can give an important person in Tamil Nadu from whom you are seeking a favour is tickets for Kabali! Top bureaucrats and cops are putting tremendous pressure on the hapless staff of theatres to get tickets. AVM Rajeshwari , the single screen in Vadapalani, the ‘Kollywood suburb’ in Chennai, created a new record — selling 6,754 tickets in 20 minutes, when online booking started. The unprecedented rush in advance booking has created a scenario where tickets are being sold at a higher rate outside of Chennai.
In Tamil Nadu, successive governments had kept the film industry on a tight leash. It is the only state in India where there is a cap on ticket prices. The maximum ticket price allowed is Rs 120, mainly in Chennai. So selling tickets at higher rates for big star movies for the opening weekend has been going on for years. The buzz is that theatres in Chennai suburbs in the Chengalpet area are selling tickets at Rs 600 plus for the opening weekend. G Devarajan of Sembian had filed a writ petition in Madras High Court that sought “to stop theatre owners and producers of Kabali from collecting ticket fares in excess of what has been fixed by the government.”
However the HC has declined to entertain the writ petition saying that Devarajan had sent a representation only on 15 July and then rushed to the court, giving little time to the authorities concerned to take action. Justice N Kirubakaran also observed: “Why are you targeting films featuring top actors, or those produced by a particular banner?” He asked the petitioner to approach the court after ascertaining whether his representation has reached the respondent or not.
Meanwhile the demand for Kabali tickets has surpassed all expectations, and it looks like producer Kalaipuli S Thanu has a big winner. A trade analyst in Chennai said, “Kabali will create history at the box-office. It will break all existing records for Tamil films due to the hype and large number of screens it is releasing across. If the content lives up to expectations among the viewers, the film will emerge as a blockbuster and will easily beat Enthiran’s (Robot) records.”
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