HS3 2nd Day Box Office Collection
This week saw three releases and all three were adult releases, Angry Indian Goddesses, Hate Story 3 and Kajarya. Hate Story is a successful franchise with the first two films doing pretty well and Hate Story 3 is another erotic thriller like the first two though with a bigger budget and probably more successful music than the first two which has enabled the film to get a good 40% opening on average. The opening is better in certain centres where this genre does better but generally the opening is good and will easily surpass the start of Hate Story 2 which collected 4.50 crore nett on its opening day. As per report, Hate Story 3 has minted the amount of near about 9.72 crores at domestic box office.
The main objective of the film is to keep this momentum into the evening and into Saturday as sometimes this genre does not go far after the initial. The film will have limited revenue from satellite and Overseas so it is about recovering the 20 crore odd investment from India theatrical and then music can be the plus. The film has a wide release of 2690 screens. Angry Indian Goddesses opened poorly at around 5% but was still much better than Kajarya which had no audience.
Hate Story 3, which opened the best among the three new releases this week, remained quite steady on its Day 2 i.e. 1st Saturday. The movie, as per estimates, made a business of around 8.05 crores today, taking its nett India total so far to 17.77 crores at the Box Office. The movie’s 1st Day business took everyone by surprise. The film performed well in the single screens of mass belts like Delhi-UP, CP-Berar, CI, Rajasthan and Bihar on its opening day. However, the single screen performance dropped on Day 2, while multiplexes picked up.
Fact is that Hate Story 3 does not have high budget or too strong star cast but the movie trailers heated up the people when they released so this is going to act as an advantage for the film. Also due to its adult factor, many youth viewers are expected to watch it in the coming days. Tomorrow is Sunday so occupancy and income both are being predicted to be highest among the first weekend.