Box Office: ADHM 4th Friday Collection
Ae Dil Hai Mushkil (ADHM) and Shivaay (Shivay) have completed 21 days at the box office and the former’s collection stands ahead of the Ajay Devgn-starrer like it was since the opening day. Both the movies have passed the 3rd week at the Indian box office. While collection of Ae Dil Hai Mushkil has now surpassed Rs 110 crore nett at the domestic market, Shivaay is still struggling to cross the Rs 100 crore mark. Karan Johar’s Ae Dil Hai Mushkil had witnessed excellent jump in its earning post the Diwali celebrations. Shivaay too had witnessed impressive rise in its collection, but the romantic drama has been ahead of the former all through the box office clash.
In spite of the demonetisation, which is believed to have hampered the box office business of all subsequent films, Ae Dil Hai Mushkil continued making decent money at the Indian market. The film’s 21 days total collection now stands at Rs 110.21 crore nett by the end of 3rd Thursday. “#ADHM [Week 3] Fri 70 lacs, Sat 1.19 cr, Sun 1.51 cr, Mon 52 lacs, Tue 49 lacs, Wed 48 lacs. Total: 110.21 cr. India biz. HIT,” trade analyst Taran Adarsh tweeted. On the first day of its fourth week i.e. 22nd day, ADHM has recorded the occupancy of 10% and raked the business of only 0.41 crore* as it fourth Friday collection. Till the end of the day, total collection of this film is calculated as 110.62 crores*.
Overseas too is going terrific for the film. Taran revealed the figures of the same saying, “#ADHM – OVERSEAS – Total after Week 3: Crosses $ 12 million [₹ 81.81 cr]. TERRIFIC.” We already told you the number of records that this film has made. It saw the Second Highest Opening Collection in UAE after Sultan which is a huge deal. It had the highest overseas day one collection of 2016. It was also the highest opener and highest opening weekend internationally for Karan Johar ever. It is also his highest opening weekend ever. It is also the highest opening weekend internationally for Ranbir Kapoor.
And last but not the least, Highest international opening weekend for a Fawad Khan film. Now add to the list that it is now the one of the five top grossing films of this year and you know how big this film has become. When PM Narendra Modi announced demonetisation, there were major concerns that it will affect the film. But Ae Dil Hai Mushkil couldn’t be less bothered. It continued to earn money and make its producers cash rich.
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