Airlift 4th Day Collection: 1st Monday Business Report

Airlift Fourth Day Box Office Collection

Airlift had good growth on Sunday with collections set to be around 17.35 crore nett. The 15-20% growth may not be huge but for this type of film but it is good as a huge chunk of business is coming from city multiplexes and these are weak on Sunday morning and evening so there is a limit to how far they can grow on Sunday. The mass markets have done better on Sunday and are at decent levels after two days of low collections. The weekend will be 44.30 crore nett plus which is a good weekend for the film and more importantly it has got there for a 11 crore start with very strong uptrend on Saturday.

The trend is good and Monday will be further boosted by evening collections at city multiplexes as next day is a holiday and its city multiplexes where the bulk of the business is so the film is almost certain to have two days of good collections. The film has chances to challenge Akshay Kumar’s highest first week collection which was Rowdy Rathore (75 crore) but it will be Wednesday that is crucial for that.

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Akshay Kumar and T-Series, Airlift is winning hearts across the country as well as overseas. This true story based film has been released on approx. 2750 screens in India and received super positive response at box office. Most of the critics have reviewed the film with complete stars and showed big thumb up to it. Airlift is being loved and appreciated by everyone, all are saying it as one of the best films in Bollywood. Entire team of the film including lead star Akshay, is very thankful to viewers for giving such tremendous response to Airlift.

It had an extraordinary weekend start at multiplexes recording the best opening of the year. The film opened to around 85-90% occupancy in theatres throughout the weekend. By the end of today, Total fourth day income of Airlift is 9.50 Crores*. Now today being Monday, film registered comparatively better occupancy and increased response from the audience contributing a decent part of total worldwide income. As Airlift released on 2750 screens, trade analysts are keen to know if it will garner any position among the business made by top grosser of the film industry or not.

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